LLN Test

Student Instructions

All students are required to complete this language, literacy and numeracy assessment prior to the commencement of a course. The purpose of this test is to determine whether you may require additional support in order to complete the course successfully. This way, we can tell you prior to your commencement if we are able to provide the level of support you require or if support from external agencies may be required. You may use a calculator and a dictionary, but these are not required. You may use additional paper and you can draft your responses if you like. Completion of the test will be supervised. Some questions are harder than others. Please answer all questions to the best of your ability. If you can’t answer a question, don’t worry – just move to the next one.

Student Details

ORAL COMMUNICATION (Questions 1-4)

Question 1: Why did you enrol in this course?

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Question 2: What are your career objectives?

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Question 3: How do you think this course will contribute towards you obtaining your objectives?

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Question 4 : How do you think we can best support you to achieve your objectives (including any learning support)?

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LEARNING AND WRITING

READING AND WRITING

You may wish to write about whether you:
  • read the newspaper regularly – paper based or online
  • check your emails regularly or read online blogs
  • read novels, magazines, textbooks, online articles etc
  • This year is the year Facebook transitioned to a pay-to-play model but marketers who think they can jam the news feed with ads will pay dearly.
  • It’s a new chapter in the social marketing playbook and while Facebook leads the charge, other networks will follow with their version of pay to play.
  • From January 2015, Facebook will control the volume of promotional posts that users see from brands. Organic posts that solely push people to buy a product or install an app, enter a promotion or reuse the same content from ads will be penalised.
  • Essentially, Facebook is saying that brands need to pay if they want to publish ads. This is being seen as the final nail in the coffin of organic (ie unpaid) distribution.
  • Facebook has said that between 1500 and 15,000 potential stories could appear each time someone logs on. News feed filters and controls are in place therefore to show people the content ‘that is most relevant to them’.
  • Many commentators are critical of Facebook’s tactics. They argue that the company has lured marketers in with a quick hit, got them hooked and then turned off the supply. Others are claiming that Facebook is set to become nothing more than a repository for display ads.
  • These perspectives generate compelling headlines but they’re not particularly instructive for marketers who are invested in the platform.
  • The truth is that Facebook has been very clear about its motives. It’s not only about revenue, as many assert, it’s about the end user experience. They need people to keep coming back, and so do the Australian brands that are so heavily reliant on Facebook as their social marketing channel.
  • Facebook’s mission is to “show people the things they want to see”. People aren’t using Facebook for the ads; they’re there for the stories. Paying for reach on any platform has never been a substitute for good content.
  • So while marketing budgets may be ruffled, marketers should remember it’s the experience and content that end users seek. The end of organic reach doesn’t impact that…

    (Source: Excerpt from http://www.brw.com.au/p/marketing/still_relies_play_marketing_social_BcsrL4vMQvEVQ7g19gJB9L, 11 December 2014)

NUMERACY

Complete the following questions. You can use a calculator or write down your workings in this booklet.
  • Leasing costs of the premises – approximately $2,500 per month ($5,000 on signing of the lease).
  • Purchase of stock/raw materials – about $20,000 prior to start up and $20,000 per month thereafter. It is also expected that the stock will sit on the shelf for an average of 2 months and will be sold on terms of 30 days’ credit.
  • Wages – approximately $173,000 per annum. Superannuation costs – approximately $15,570 per annum.
  • Accounting and taxation costs – likely to be $3,795 to set up the business structure. Ongoing annual costs – $2,500 (paid quarterly) for the business’s compliance and taxation matters.
  • Initial legal costs – $700.
  • Promotion and advertising – $1,200 prior to start up, and $2,000 paid two months after start up.
  • Installation of telephone, fax and Internet lines – total of $450.
  • Running costs of telephone, fax and Internet – total $550 per month.
  • Motor vehicles costs – calculated at $20,000 per annum. This includes leasing costs.
  • Electricity and gas installations – approximately $275. Running costs – expected to be about $650 per month.
  • Licenses and permits – $395 per annum, paid prior to start up and then annually.
  • Bank charges – expected to be around $300 per annum, paid monthly.
  • Insurances – $3,750 per annum (including WorkCover), to be paid prior to starting operations and then annually.
  • It is expected that $100,000 will be borrowed. Monthly repayments will amount to approximately $2,166, made up of $1,328 capital repayment and $838 interest expense.
  • A contingency sum for sundry expenses has been set at $210 per month.
They would like to come in under $1,600. Based on these provided options, write the most affordable budget for the client. Clearly state which catering and venue hire option you have gone with, and a summary of how you worked out the best option.
  • Hire of hall: – Option A: Town hall – $400 seats 100, includes microphone, lectern and speaker system
    Option B: Hire cost of scout hall – $300 seats 45
  • Catering: – Option A: $25 per head – includes main meal, desert and 1 drink – Option B: $20 per head – includes tapas, main meal and 1 drink
  • Hire of microphone and speaker system – $50
  • Lectern hire – $30
  • Hire of crockery and glasses – $2 per head
  • Band – $200
  • Front of house staff – $100

STUDENT DECLARATION